Loyalty Stamps for Online Shops: Rewarding Customers on Shopify and WooCommerce
· Izabela Banachiewicz
Repeat customers matter online too
Winning a customer online is expensive: ads, marketplace fees and delivery costs add up. The second, third and tenth order are where an online shop makes its money. A loyalty card gives customers a reason to order from you again instead of searching for a cheaper seller.
One loyalty card for in-store and online
Many small businesses sell both ways: a salon that sells hair products online, a café with an online coffee shop, a boutique with a Shopify store. With the MyDigiStamp Premium plan, online orders can earn stamps as well, so your loyalty scheme is not limited to the counter.
How it works
- Shopify and WooCommerce integration – connect your shop with a webhook, and after each paid online order the customer automatically gets an email with a one-time link to claim their stamp.
- Manual option – if you sell on another platform, enter the customer's email in the dashboard to create a one-time stamp link, and send it by email or share it yourself.
- Return window – set a waiting period of 0 to 90 days, so stamps from online orders fit your returns policy.
In-store customers keep using the QR code by the till, with no app to download.
Reward ideas for online shops
- free delivery on the next order after 5 orders
- £10 off after 8 orders
- a free sample or gift with the next order
- early access to a new collection on a full card
Keep rewards easy to reach: 59% of UK adults prefer small, immediate rewards to long-term ones, according to a SumUp survey of 2,000 UK adults (April 2026).
Everything from the Unlimited plan, too
The Premium plan (£45 a month) includes all Unlimited features:
- unlimited customers
- dynamic QR code that changes every 60 seconds
- statistics and CSV export
- your logo and brand colour on the card
- birthday bonus and refer-a-friend stamps
Is it right for you?
If you only sell in person, the Starter (£15) or Unlimited (£30) plan is enough. If online orders are a real part of your business, Premium lets you reward those customers in the same loyalty scheme.